Alessandra Borelli
Partner
Legal Innovation, Visual Law, Venture Capital & Startups
Aligning the legal field with innovation, the LegalX area develops and applies processes, practices, and solutions for our client's; businesses. Our area is composed of multidisciplinary professionals prepared to redefine the limits of what's possible in the scenario of Law, Technology, and Innovation.
Client-centered, we bring innovation and technology to legal departments so that they are prepared to act as a strategic partner in your company's business.
In addition, we protect your brand, your product, your name, your image.
In an increasingly technological society, we use the latest innovations and methodologies.
To protect your brand, your product, your name, your image.
In an increasingly digital and technology-driven universe, information spreads as quickly as misinformation. For this reason, we have the latest technologies and methodologies for monitoring networks, including sweeping robots, crawlers, and Artificial Intelligence, to act preventively in neutralizing illicit or unwanted content, such as fake news, revenge porn, online slander, libel, or defamation.
For those seeking compliance with technology
That's why we're here: to provide the legal security everyone wants, using technology as an ally. Our team is dedicated not only to operating but to building, customizing, and parameterizing compliance and privacy management systems, recognizing that each situation is unique and requires a tailored approach.
For those who want more from their legal department
Opportunities need to materialize and become reality. The immense digital transformation that the legal practice has faced in recent years should be seen as a motivation, not a challenge. Why not increase the KPIs of a legal squad with Legal Operations, automating documents or procedures, always maintaining the care and review of lawyers? Why not adopt a data-driven culture, using jurimetrics and operational or business statistics to anticipate trends and future business risks?
Specialized support in Law and Innovation is essential to successfully implement these projects.
For those who are starting out in innovation
We are passionate about facing challenges that have not yet been solved, and that is why we have a team specialized in making the idea grow with legal security (Legal SWOT), whether in the scope of privacy (LGPD/GDPR), Intellectual Property, Trademarks, Tax, Contracts, Corporate (M&A), Digital. Whether for consulting for startups, reputation monitoring, or mentoring sessions for the business.
And for those who are already convinced
We are also prepared for moments of negotiation and asset restructuring, offering support in corporate transactions and in the implementation of corporate governance measures, and supporting due diligences, other legal audits, and documentary surveys. Our goal is to ensure that operations and structures are carried out in the best possible way for the business.
Area Products
VISUAL LAW
Everything changes all the time. But what about legal documents?
Changes are constant and inevitable.
Everything changes all the time. But what about legal documents?
Changes are constant and inevitable. In this transforming world, if the Law offers the same documents as always, it ceases to connect. Therefore, we bring together a multidisciplinary team, which mobilizes different areas of knowledge to enhance the reach of legal knowledge through innovative methodologies, such as legal design thinking and simple legal language.
We make Visual Law our tool to boost businesses, remove obstacles, bring people closer, and generate results.
Efficient documents, designed to generate impact
Each document has a story, which involves successes and pains. Each document responds to a need and, above all, seeks an objective.
We do not apply pre-established models, we focus on your document and articulate different techniques to create a tailored strategy.
The transformation through language for:
Area Products
Literacy and Education
We offer literacy in communication and innovation, working with your team to foster a culture of assertive and understandable legal documents. We empower your team to use language and design consciously, as tools to achieve business objectives.
Our Cases
+ 500 CASES
When a Privacy Notice landed smoothly. (SKOL)
Read here
When a card game let everyone in on cybersecurity. (VOLKS)
Read here
When a new contract reduced negotiation time by more than 80%. (RAÍZEN)
When everyone understood – finally! – how to be rewarded for sales.
(HYPERA)
When a video showed that Risk Management can be fun. (ITAÚ)
When a new regulation made startups want to connect. (BAYER)
When the Brazilian legal team was awarded as the most innovative team of the year! (L’ÓREAL)
Read here
When three infographics helped build a champion response. (PARANÁ
BANCO)
VENTURE CAPITAL & STARTUPS
We provide specialized legal services for the entire innovation and startup ecosystem, through the development of legal strategies that respect the needs and particularities of the innovation environment and, furthermore, consider the reality and initial difficulties faced by this type of company.
We seek to act as your legal partner, assisting in the vision of your business as a whole and helping to scale with legal security.
AREA PRODUCTS
Data Protection: specialized legal services in data protection, which include legal analyses on data processing activities, training, workshops, projects for the implementation of the General Data Protection Law, privacy notices, and others.
DPOaaS: appointment and action of Opice Blum as data protection officer for the maintenance of the data governance program, incentive to the culture of awareness, and mitigation of legal risks.
Investment and M&A Operations: legal support in investment operations, at the national and international level, by angel investors, VCs and CVCs, as well as legal support in merger and acquisition operations, which include support in negotiations, preparation of corporate documents/acts, and due diligence.
Corporate Consulting: legal support in the preparation of corporate acts, among them: articles/bylaws of incorporation, shareholders agreement, minutes, support in assemblies and meetings of partners.
Contractual Consulting: consulting, review, analysis, and preparation of
ecosystem contracts, among them: service provision contract, POC, vesting, NDAs, partnerships, terms of use, and others.
Intellectual Property Consulting: search and registration of trademarks and patents, as well as technology and transfer contracts.
Legal X-ray: mentoring session, in person or remotely, to identify potential legal risks that can affect the operation and business of the Startup, with indication of the form of solution, in order of priority.
Legal Track: legal solutions for monitoring the protection of the brand and reputation of the Startup on the web.
Legal mentoring: mentoring sessions, in person or remotely, to direct the main legal aspects that can impact the business of startups.
Legal Design/Visual Law: inspired by Design Thinking, we use Legal Design and Visual Law to improve the user experience and engagement.